10 Common Watch Collecting Mistakes and How to Avoid Them
Learn from the experiences of seasoned collectors to build a better collection.

Watch collecting is a journey of learning, but avoiding common mistakes can save money and disappointment. Here are the most frequent errors new collectors make.
Buying too quickly is the most common mistake. The excitement of discovering watches leads many to purchase impulsively. Take time to research, try watches on, and understand what you truly want. Many collectors regret early purchases made without proper consideration.
Chasing trends often results in buying watches you don't love. Just because a watch is popular doesn't mean it's right for you. The Nautilus craze led many to buy similar integrated bracelet sports watches they didn't actually want. Buy what you love, not what's trending.
Ignoring size and fit causes many watches to sit unworn. A 44mm watch might look great in photos but wear poorly on a 6.5-inch wrist. Always try watches on before buying, or at least understand your wrist size and watch proportions.
Buying grey market without understanding risks can lead to problems. Grey market watches cost less but lack manufacturer warranties and may have authenticity concerns. If buying grey market, use reputable dealers and understand what you're sacrificing.
Neglecting service costs surprises many new collectors. A $3,000 watch might cost $500-800 to service. Factor maintenance costs into your budget, especially for complicated watches or vintage pieces.
Focusing only on brand names limits your options. Many excellent watches come from lesser-known brands. Oris, Sinn, Damasko, and Christopher Ward offer exceptional quality without luxury brand premiums.
Buying watches as investments rarely works out. Most watches depreciate from retail prices. Buy watches you'll enjoy wearing, and consider any appreciation a bonus rather than an expectation.
Skipping authentication for vintage watches can result in buying fakes or franken-watches. Always authenticate vintage purchases through experts or trusted dealers. The money spent on authentication is worth avoiding costly mistakes.
Buying too many similar watches creates redundancy. Three black dial dive watches serve the same purpose. Diversify your collection with different styles, complications, and use cases to maximize versatility and enjoyment.
About Haruko Nakazima
Haruko Nakazima is a watch enthusiast and contributor to our publication, specializing in collecting and bringing years of experience in the watch industry.